![]() Representatives of Ocean Properties, which is expected to retain ownership and management of the hotel, declined late last month to comment about the renovations and name change until its franchise agreement with Holiday Inn expires this month.Ī link on the Ocean Properties website, however, already lists the hotel as the Delray Sands Resort and links the property not only to Delray Beach but also to Boca Raton. “It’s a very good compromise, in which they get the marketing advantage they’re looking for while the town is still included in the name,” says Highland Beach Town Manager Kathleen Weiser. ![]() In meetings with Sheridan and other town officials, Ocean Properties agreed to include Highland Beach in the name, Sheridan said. “We were concerned because we didn’t want to lose the recognition for the town.” ![]() “Initially, they weren’t going to include Highland Beach in the name,” says Commissioner Dennis Sheridan. The new name is reportedly the result of a compromise reached after an earlier proposal rankled town officials. The change comes amid a multimillion-dollar renovation of the facility, built in 1971 and purchased in 1980 by its current owners, Delray Beach-based Ocean Properties Ltd., - one of the largest independent hotel companies in North America, with holdings throughout the U.S. Town officials said they have been told the hotel, the only commercial property in the coastal town, will be renamed the Delray Sands Resort on Highland Beach as early as this month. ![]() The landmark Holiday Inn Highland Beach is getting a facelift and a new name that will link the hotel to neighboring Delray Beach. ![]()
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